GM Corporate Giving Grants: STEM Education, Vehicle and Road Safety, Community Development

General Motors

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Grant amount: Unspecified amount

Anticipated deadline: Sep 30, 2020

Applicant type: Nonprofit

Funding uses: Project / Program, Education / Outreach

Location of project: Argentina; Australia; Austria; Brazil; Canada Show all

Location of residency: United States

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About this funder:



General Motors is committed to fostering smart, safe and sustainable communities around the world. Our social investments promote economic growth through STEM education, vehicle and road safety and community development.

Corporate Grantmaking Guidelines


Smart, safe and sustainable communities around the world


To promote social impact through investments in STEM education, vehicle and road safety and sustainable communities

Guiding Principles

  • Support for recognized national, regional and local charities that deliver innovative programming and/or community outreach initiatives
  • Seek out broad, strategic partnership opportunities directed toward our giving focus areas
  • Work to leverage our commitment to empower underserved communities across the United States

Key Criteria 


Complex, long-standing problems require creative, multi-disciplinary approaches that are often beyond the capacity of a single organization. GM is most interested in supporting organizations with a track record of collaboration and collaborative groups of agencies working together to address significant community needs.

Financial and Programmatic Capacity:

Successful applicants will show evidence that they are stable, have a solid financial and program management team, a strong balance sheet and program plans that give GM confidence that their work will be sustained beyond the initial investment.


Successful applicants will have strong board and executive leadership that is representative of their communities; collaborative and knowledgeable about the community and the field in which they operate.

Measurable Results:

GM places a high priority on organizations that can clearly articulate organizational goals, present a clear plan for achieving results and track outcomes and impact on the people and communities served.

STEM Education Focus Area

We want to build the next leaders and innovators in science, technology, engineering, and math. This means making sure all kids and young adults have access to mentorship in this field. Especially kids from underrepresented and diverse groups. 

We use the following tools to solve complex STEM education challenges:

  • Immersive Learning
    • Hands-on experiences that encourage engagement.
  • Computational Thinking
    • Developing skills like problem solving, pattern recognition, experimenting, expressing and creating.
  • Artificial Intelligence
    • Exploring AI-powered technologies to facilitate teaching and learning in this space.
  • Digitization of Education
    • Using digital tools and resources to transform how learning is organized, delivered and experienced inside and outside the classroom

How we invest in STEM

Here’s an overview of how our STEM funding is distributed.

  • 24% - Increase in students earning degree in STEM
  • 52% - Increase in minorities in STEM fields
  • 24% - Increase in qualified teachers

Vehicle and Road Safety

With safety as our number one priority, General Motors is investing in nonprofit partnerships to increase safety in and around vehicles as we work toward a future with zero crashes. In the meantime, we are educating on the dangers of distracted driving, advocating for seatbelt usage and safe travel practices. We are also particularly committed to the safety of children and teens and champion for increased awareness, knowledge and skill of vehicles and road safety issues.

How we invest in Vehicle and Road Safety

Here’s an overview of how our Vehicle and Road Safety funding is distributed.

  • 43% - Increase in seat belt usage
  • 44% - Increase in vehicle & road safety skills
  • 13% - Decrease in distracted driving

Community Development

We are creating and supporting programs and initiatives that foster prosperity for the communities where we do business, around the world. Our focus is on improving social mobility for underrepresented children and families.

We work with partners to help solve complex social problems in the following areas:

  • Mobility
    • Increased access and utilization to reliable, affordable, smart and innovative transportation options to help facilitate social inclusion.
  • Employability
    • Increase access to jobs with promising career paths and help develop skills in the areas of advanced manufacturing, technology, skilled trades and service technicians.
  • Livability
    • Improve communities’ neighborhood infrastructure, housing stabilization, revitalization and school improvement projects through Smart Growth urban planning.

How we invest in Community Vitality

Here’s an overview of how our Community Vitality funding is distributed.

  • 32% - Increase in educational/vocational skills
  • 45% - Neighborhood revitalization
  • 23% - Increase in college readiness

You can learn more about this opportunity by visiting the funder's website.


  • Each request for a charitable contribution must satisfy the following criteria:
    • A 501(c)(3) U.S.-based, non-governmental organization(NGO)
    • A logic model that supports our desired social outcomes (required for grant requests of $25K and above)
    • A strategy to accomplish its mission, operate programs that produce positive outcomes and learn from results
    • An appropriate level of cash reserves to sustain the organization
  • General Motors is focused on making charitable contributions in communities in which the company operates.


  • GM reserves the right to determine whether any organization is ineligible. Funds are not available for the following organizations or purposes:
    • Organizations that discriminate in the provision of services unlawfully or in a manner inconsistent with GM’s policies on the basis of race, religion, color, sex, national origin, age, marital status, mental or physical ability, sexual orientation, gender identity or expression
    • Individual requests, such as personal scholarships and vehicle donations
    • Political candidates, campaigns or organizations
    • Hospitals and medical-related facilities
    • Sports and racing teams
    • Athletic endeavors or scholarships designated for athletes
    • Awards, alumni or other recognition events unless part of a fundraising event that satisfies all other applicable requirements
    • Private clubs, memberships, fraternities or sororities
    • Direct religious activities
    • A purpose that gives the appearance of impropriety (for example, to obtain or retain business, cause a government official to take action or inaction in an official capacity, or thank the official for any action/inaction)
    • An illegal or unethical motive