Matching Assets to Community Health (MATCH) - Small Grant

The Wellmark Foundation

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Grant amount: Up to US $25,000

Anticipated deadline: Jun 7, 2019 10:00pm PDT

Applicant type: Government Entity Nonprofit Elementary / Secondary School College / University

Funding uses: Education / Outreach, Applied Project / Program

Location of project: Iowa, South Dakota

Location of residency: Iowa, South Dakota

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About this funder:

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The Matching Assets To Community Health (MATCH) grant program is a challenge grant designed to bring other funders together to support larger community health projects needing potentially higher levels of funding or collaboration.


The Wellmark Foundation’s goal is to be a catalyst in bringing groups together to impact health improvement within a community. Our funding focuses on sustainable initiatives targeting access to and consumption of nutritious foods and safe and healthy environments that encourage activity where we live, work, learn and play — now and for generations to come.

Focus on Healthy Communities

The Wellmark Foundation supports nonprofit organizations and community groups that develop and implement sustainable projects that focus on active living and healthy nutrition. Successful proposals will focus on community based initiatives in these two areas. The programs should focus on non-patient populations versus targeting patients in a clinical setting. 

We support promising policies and projects that can help individuals, families and communities achieve better health through safe and healthy environments that encourage physical activity and consumption of nutritious foods now, and for generations to come. In other words, when our grant funding ends, we don’t want to see the project end.

Increasing access to and consumption of nutritious foods

Since good nutrition is a cornerstone to optimal health and well-being, The Wellmark Foundation supports sustainable solutions that encourage improved nutrition and access to nutritious foods.

Below are a few examples of sustainable projects:

  • Improving access to locally sourced foods.
    • A few examples include establishing or improving infrastructure of farmers’ markets and establishing or improving community gardens.
  • Supporting connections between local food systems and health.
    • Advance the efforts of local, multi-county or statewide food policy councils to positively impact food systems and address the interconnectivity between food and health.
  • Improving nutrition in school settings.
    • Examples of potential projects to improve the food environment in school settings include: farm-toschool programs, healthy vending, and lunchroom redesign to encourage consumption of healthy foods.

Promoting safe and healthy environments in which to be active

The Wellmark Foundation supports addressing local policy and built environment approaches that promote safe and healthy places in which to be active.

The built environment refers to infrastructure policies and man-made systems, such as community design, community policy, parks, trails, and other amenities. The characteristics of the built environment can affect residents’ health in multiple ways. The existence of safe and accessible environments is likely to increase physical activity for all age groups.

Here are just a few examples of how communities can influence the built environment with The Wellmark Foundation’s funding support:

  • Providing safe, accessible venues for physical activity in a community.
    • An example is joint-use agreements between schools and community groups to leverage community investments and encourage shared space for physical activity.
  • Advancing active transportation concepts.
    • This refers to approaches that encourage individuals to bike or walk to their destinations.
    • Examples of projects include Safe Routes to School projects, walking school buses, community walking audits, and adding bicycle parking.
  • Promoting trail development.
    • This could include regional trail-planning efforts, promoting pedestrian/bicycle/trail master plans and actual trail construction

Small Grant Details

In 2017, two match grant opportunities are available that support healthier communities across Iowa and South Dakota. This information is for the Small MATCH grant only.

  • challenge grants up to $25,000 to be matched 50 percent;
  • the project must be completed in one year.

The MATCH grant awards must be matched $0.50 for every $1.00 by resources, either cash or in-kind, identified by the applicant. At least one half of the matching support must be a cash match. Applicants must include assurance of the potential for securing adequate matching funds to be considered for funding. If selected for funding, the prospective grantee will have 12 weeks from Aug. 15 to Nov. 10 to demonstrate the match has been secured.

You can learn more about this opportunity by visiting the funder's website.


  • To be eligible to receive a grant from The Wellmark Foundation, the primary applicant (grant fiscal agent) must meet all of the following requirements: 
    • Must be classified as a Section 501(c)(3) tax-exempt organization under Internal Revenue Code or a governmental entity,
    • Must be an organization within the states of either Iowa or South Dakota or seeking funding support for grant funding restricted for use in Iowa or South Dakota.


  • A proposed project is more likely to be funded when the following criteria are met:
    • Aligns with The Wellmark Foundation grant-making areas of focus
    • Aligns with evidence-based, best practices and/or principles
    • Leverages private, public and/or community resources
    • Maximizes collaboration with applicable, needed stakeholders
    • Outcomes are clearly stated and measureable
    • Has a sound evaluation process
    • Is a viable prospect to continue beyond The Wellmark Foundation’s grant support (sustainability)


  • Grant Ineligibility:
    • Cannot be a private foundation under Section 509(a);
    • Cannot be an individual;
    • Cannot have a contractual relationship with Wellmark, Inc., Wellmark Blue Cross and Blue Shield of Iowa, Wellmark Blue Cross and Blue Shield of South Dakota or Wellmark Health Plan of Iowa, Inc.;
      • This does not include having health insurance coverage through Wellmark.
  • The Wellmark Foundation will not consider making grants for the following:
    • Biomedical research that will not impact local residents in the immediate future or that does not have a direct application to implementing a community-driven health intervention; 
    • Uncompensated care for direct clinical services or services which are billable for third-party reimbursement; 
    • Projects solely requesting support for the acquisition of equipment;
    • Projects without viable prospects for sustainability;
    • Organizational indirect costs;
    • Programs operated by or for the benefit of for-profit organizations;
    • Debt retirement;
    • Annual fund drives or capital campaigns;
    • Fundraising events;
    • Endowments; or
    • Reimbursement for cost of projects already completed or underway before grant is approved.