Bicycle Advocacy Grants Program

New Belgium Brewing Co

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Grant amount: US $500 - US $5,000

Anticipated deadline: Aug 31, 2020

Applicant type: Nonprofit

Funding uses: Project / Program, Education / Outreach

Location of project: United States

Location of residency: United States

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About this funder:



Partnering with nonprofit organizations and community involvement have always been a significant part of New Belgium's ethos. We strive to positively impact communities where we do business, to give back to those who have supported us along the way and to advocate for a future that's bright for all

In 1995 when the Grants Program was conceived, $1 for every barrel of beer sold was donated to nonprofit organizations in communities where our beer was distributed. This effort spurred the establishment of the coworker grants committee that, to this day, remains the backbone of the program. This inter-departmental group, open to all coworkers, researches, reviews and allocates funds to worthy organizations doing important work across our areas of focus.

Since its inception, New Belgium has donated more than $11.3 million through the Grants Program. All told we've donated more than $27 million to help solve the world’s most pressing social and environmental challenges through grants and other giving initiatives. 

The purpose of the program is to serve and connect with communities where we sell our beers. We want to cultivate relationships and support those making an impact. Our program consists of both small and large grants and has had several focus areas over the years including: youth environmental education; sustainable agriculture; smart growth and climate; water conservation and restoration; social equity; bicycle advocacy; sustainable transportation; the arts; and substance abuse support. We are incredibly proud of our partnerships and the achievements of New Belgium grantees across the country.

Small Grants Program Overview

New Belgium will be offering one small grant cycle for Bicycle Advocacy this year. We will not be offering small grant cycles for: Youth Environmental Education; Sustainable Agriculture; Smart Growth and Climate; and Water Conservation and Restoration. Having not made considerable changes to the Small Grant Program structure in over 10 years, we understand this will come as a shock to many of our legacy grantees. Please know this decision was not made lightly and New Belgium's commitment to these areas continues through increased large grants and policy advocacy work.

Funding decisions are made by our Corporate Social Responsibility Team and Coworker Grants Committee. This inter-departmental group, open to all coworkers, researches, reviews and allocates funds to worthy organizations doing important work across our areas of focus.

Small Grant Focus Area: Bicycle Advocacy

It's no secret, we like bikes! The bicycle is near and dear to our New Belgium hearts, as you might notice from the label of our flagship beer, Fat Tire. Not only is the bicycle all kinds of fun to ride, but as our friend Jimmy Hallyburton says, it allows us to experience our communities and our world at the speed of discovery: to connect with the world around us in a way that simply cannot be achieved when a car door is separating us from our surroundings.

We are in support of Bicycle Advocacy projects that break down barriers and fosters support for riders of all ages and abilities. We believe the bicycle keeps ourselves and the planet healthy, and we celebrate it daily here at the brewery. Ride on!

You can learn more about this opportunity by visiting the funder's website.


  • New Belgium beer is now available nationwide! Which means all 50 states and the District of Columbia are eligible for small grants.
  • Organizations must have 501(c)(3) status.


  • We do not fund:
    • Organizations receiving New Belgium funding, sponsorship and/or in-kind donation of beer or any New Belgium goods amounting to more than $2500 in a calendar year
    • Organizations without 501c3 status, we do not fund organizations utilizing a fiscal sponsor
    • Organizations who partner with Tour de Fat and receive funds from this event
    • Debt reduction
    • Requests from individuals including scholarships
    • Conferences, conventions or workshops
    • Organizations for religious purposes
    • Fundraising events, music festivals, film festivals or cultural events
    • Direct submittals from public or private schools
    • Production of films or other media-related projects
    • General operating requests, institutional overhead, indirect costs, or facilities and administration costs
    • Foundations who allocate requested funds to other organizations, individuals, or schools
    • City, County or State agencies
    • In order to encourage diverse income sources, organizations that have received consecutive grant funding over a three year period are not eligible to apply for one calendar year