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Best Travel and Tourism Grants in Wisconsin

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Last updated: October 5, 2026. Next update: November 1, 2026.

AI summary from publicly available grant information

Unspecified amount

US Bancorp Foundation Support for Community Development

Rolling deadline
Nonprofit 501(c)(3) organizations working on economic and workforce advancement, affordable housing, or community arts and culture in Wisconsin may be eligible for this funding. Focused on community development, US Bancorp Foundation invites groups that advance diversity, equity, and inclusion—especially those led by people of color—to apply, which can include tourism-related workforce or cultural initiatives.
US Bancorp Foundation

Up to US $300,000

Wisconsin Tourism Innovation Funding via Draper Richards Kaplan Foundation

Rolling deadline
Early-stage, independent nonprofit and impact-first, mission-driven for-profit organizations in Wisconsin and other priority regions can apply for up to US $300,000 from Draper Richards Kaplan Foundation to scale innovative social or environmental solutions. Grants support post-pilot, high-impact models that benefit underserved communities and can grow to reach at least 10,000 people.
Draper Richards Kaplan Foundation

Up to US $100,000

Global Impact Cash Grants

Rolling deadline
The Global Impact Cash Grants by Cisco Systems Foundation support innovative early-stage solutions aimed at addressing significant social problems. Targeting nonprofit and nongovernmental organizations, these grants focus on four key sectors: crisis response, education, economic empowerment, and climate regeneration. Eligible organizations must demonstrate alignment with these areas, particularly serving underserved communities. The foundation seeks to leverage technology for impactful solutions, ensuring sustainability and community resilience through strategic investments.
Cisco Systems Foundation

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Unspecified amount

PNC Foundation: Foundation Grant

Rolling deadline
The PNC Foundation aims to enhance the lives of individuals in local communities through partnerships with nonprofit organizations. Their focus includes promoting educational opportunities, particularly for early childhood education, and supporting economic development initiatives. Grants are available for organizations that benefit low- to moderate-income families and enhance community growth. The foundation prioritizes programs that foster sustainability and diversity, ensuring a lasting impact on the communities they serve.
PNC Foundation

Unspecified amount

Sidney Stern Memorial Trust Grants for Wisconsin Nonprofits

Rolling deadline
Sidney Stern Memorial Trust provides Wisconsin 501(c)(3) organizations with funding for charitable, educational, scientific, and medical programs carried out in the U.S. Eligible nonprofits must be tax-exempt under federal law, and where applicable, California law. Tourism and ecotourism organizations that meet these criteria may be eligible for support.
Sidney Stern Memorial Trust

Unspecified amount

Community Development Funding from Bank of America

Rolling deadline
501(c)(3) nonprofit organizations in Wisconsin can apply for Bank of America Charitable Foundation’s sponsorship support to advance economic mobility, basic needs, workforce development, and community development. Programs that strengthen local communities through arts and culture, environmental initiatives, or diversity and inclusion efforts, including tourism-related community projects, may be eligible.
Bank Of America Charitable Foundation Inc

US $100,000 - US $5,000,000

Wisconsin Tourism Funding via Wisconsin Economic Development

Rolling deadline
Wisconsin organizations seeking to attract or host major competitive events and opportunities that boost travel and tourism can apply for funding of US $100,000 - US $5,000,000 in Wisconsin. Wisconsin Economic Development Corporation supports projects that enhance the state’s image as a place to travel and live while driving significant economic impact and community benefits.
Wisconsin Economic Development Corporation (WEDC)

Unspecified amount

Robinson Foundation Grant

Applications due Oct 15, 2026
The Robinson Foundation Grant, established in 2016, aims to alleviate hardships faced by individuals and communities, demonstrating God's love through charitable contributions. As a family-operated foundation, it focuses on creating meaningful, long-term impacts in various areas including animal welfare, education, and disaster relief. Organizations eligible for funding must be 501(c)(3) public charities. The foundation prioritizes fiscally responsible projects with the potential for tangible results, while not supporting capital projects.
Robinson Foundation

US $1,900 - US $1,000,000

Fox Cities Convention Grants for Wisconsin Tourism

Applications due Oct 20, 2026
Tourism organizations and local entities in Wisconsin seeking to develop or expand visitor attractions, amenities, or experiences can apply for Fox Cities Convention & Visitors Bureau funding. With a mission to strengthen tourism, the bureau provides support for projects in Calumet, Outagamie, and Winnebago Counties that generate overnight stays or enhance the visitor experience, with awards from US $1,900 - US $1,000,000.
FOX CITIES CONVENTION & VISITORS BUREAU INC

Unspecified amount

Community Programs Funding for Nonprofits from Georgia-Pacific Foundation

Applications due Oct 31, 2026
Nonprofit 501(c)(3) organizations, public schools, and qualified local government entities in Wisconsin communities near Georgia-Pacific facilities can seek funding for education, entrepreneurship, community enrichment, and environmental programs. Georgia-Pacific Foundation provides support to initiatives that enhance long-term well-being and sustainability in these manufacturing communities, which may include local tourism or destination-improvement efforts.
Georgia-Pacific Foundation

Unspecified amount

TJX Foundation Grants

Letter of inquiry due Oct 31, 2026
The TJX Foundation Grants support nonprofit organizations located within 15 miles of a TJX store that align with their community mission. Eligible areas include basic needs, education for at-risk youth, workforce training, and safety from domestic violence. Organizations must be a registered 501(c)(3) for at least 12 months and have a nondiscrimination policy. Applications are invited through a Letter of Inquiry, with funding decisions based on community impact.
The Tjx Foundation Inc

US $5,000 - US $10,000

Lawrence Foundation Grant

Applications due Nov 1, 2026
The Lawrence Foundation is a private family foundation established in 2000, dedicated to granting funds for environmental and human services causes. Eligible organizations include 501(c)(3) nonprofits and public schools, with grants typically ranging from $5,000 to $10,000. The foundation supports unrestricted grants for various projects, including disaster relief and environmental programs, but does not fund individuals or for-profit entities. Applications are evaluated based on alignment with the foundation's priorities.
Lawrence Foundation

Up to US $79,100

Travel Wisconsin Support for Wisconsin Tourism Promotions

Applications due Nov 2, 2026
Wisconsin nonprofit organizations planning tourism promotions or events that attract visitors and boost local economic impact can apply for reimbursement of eligible marketing expenses, with awards up to Up to US $79,100. Grants from Travel Wisconsin help Wisconsin tourism groups fund short-term sales promotions, including digital, print, broadcast, direct mail, PR, and influencer campaigns targeting markets beyond the local area.
Travel Wisconsin

Up to US $39,550

Tourism Event Marketing Funding from Travel Wisconsin

Applications due Nov 2, 2026
Wisconsin nonprofit organizations planning repeatable, new tourism events beyond daily operations can receive reimbursement for qualified promotional costs, with awards up to Up to US $39,550. With a mission to boost travel and local economies, Travel Wisconsin provides support for advertising campaigns that attract visitors and generate positive economic impact.
Travel Wisconsin

Up to US $28,250

Tourism Event Marketing Funding from Travel Wisconsin

Applications due Nov 2, 2026
Wisconsin nonprofit organizations promoting one-time or one-of-a-kind tourism events can receive reimbursement for qualified marketing costs through this program, supporting campaigns that draw visitors and boost local economies. Wisconsin travel and tourism groups can access funding through Travel Wisconsin for regional-scale promotions using media such as email, print, radio, TV, online ads, and billboards.
Travel Wisconsin

US $1,000 - US $20,000

Max and Victoria Dreyfus Foundation Grant

Applications due Nov 11, 2026
The Max and Victoria Dreyfus Foundation offers grants to support diverse initiatives, including museums, educational programs, and environmental activities. Aiming to make a significant impact with modest funding, the Foundation targets IRS-qualified non-profits in the U.S. Grants typically range from $1,000 to $20,000, fostering community development and enhancement. Organizations focused on youth, seniors, and individuals with disabilities are particularly encouraged to apply, as the Foundation seeks to empower those in need.
Max and Victoria Dreyfus Foundation

US $250 - US $5,000

Spark Good: Strengthening Community - Local Grants

Applications due Nov 30, 2026
The Spark Good: Strengthening Community Local Grants program by the Wal-Mart Foundation empowers local organizations through grants ranging from $250 to $5000. This initiative aims to enhance community welfare by supporting diverse projects, including animal shelters and educational programs. Eligible organizations must have a verified Spark Good account, ensuring funds are allocated effectively to meet local needs and foster community development. Together, we can create lasting impacts through small yet significant actions.
Wal-Mart Foundation

Up to US $15,000

Tourism Center Funding from Travel Wisconsin

Applications due Jan 2, 2027
Nonprofit tourism organizations, municipalities, and Native American tribes in Wisconsin can apply for Travel Wisconsin’s Tourist Information Center Grant, offering up to US $15,000 to reimburse 50% of eligible operating costs. Funding supports staffing, signage, and display equipment for regional tourist information centers that serve travelers and promote local tourism businesses.
Travel Wisconsin

US $5,000 - US $25,000

Dr. Scholl Foundation Grants

Letter of inquiry due Feb 1, 2027
The Dr. Scholl Foundation offers grants annually to IRS 501(c)(3) organizations, primarily focusing on U.S. applicants. The foundation supports projects in education, social services, healthcare, civic and cultural initiatives, and environmental efforts. While the grant cycle runs from October 1 to March 1, it encourages innovative solutions to global challenges. Only one application per organization is accepted each year, and funding is limited to one year. Unqualified organizations, including political entities, are ineligible.
Dr Scholl Foundation

Up to US $30,000

Tourism Convention Funding from Wisconsin Department

Applications due Feb 1, 2027
Destination marketing organizations and Native American tribes in Wisconsin can receive matching support for convention facility, transportation, and host costs as they bid for regional or national meetings and conventions. The Wisconsin Department of Tourism’s Meetings Mean Business Grants offer up to US $30,000 to attract events that generate hotel overnights and significant local economic impact.
Wisconsin Department of Tourism

Up to US $30,000

Sports Tourism Funding from Wisconsin Department of Tourism

Applications due Feb 2, 2027
Destination marketing organizations and Native American tribes in Wisconsin can seek matching funds to secure competitive sporting events that are not regularly held in the state. Wisconsin Department of Tourism supports tourism by covering up to 50% of bid or eligible site and venue fees, with awards up to US $30,000 per request.
Wisconsin Department of Tourism

More than US $50,000

Jesse W Couch Foundation Support for Storytelling

Letter of inquiry due Mar 27, 2027
Wisconsin tourism and ecotourism nonprofits can access funding through the Jesse W Couch Foundation’s Storytelling Grant to share the impact of their work through high-quality storytelling projects. Eligible 501(c)(3) and aligned for-profit organizations in preservation, education, or wellness programs nationwide may be considered, with awards of more than US $50,000 available for impactful narratives.
Jesse W Couch Charitable Foundation

Up to US $39,550

Wisconsin Tourism Marketing Funding via Travel Wisconsin

Applications due Apr 2, 2027
Focused on tourism promotion, this program invites Wisconsin nonprofit organizations partnering across at least three municipalities to seek reimbursement for destination research and marketing campaigns. Administered by Travel Wisconsin, the Joint Effort Marketing Destination Marketing grants fund off-season advertising and related promotional costs, with awards up to Up to US $39,550 to boost visitor spending and local economic impact.
Travel Wisconsin

Unspecified amount

O'Reilly Automotive Foundation Grant

Applications due Apr 15, 2027
The O'Reilly Automotive Foundation Grant focuses on enhancing community welfare through philanthropic initiatives that support economic stability, workforce development, health services, and disaster relief. Established in 2020, the Foundation seeks to empower underrepresented individuals and organizations in the U.S. by addressing vital community needs. It particularly aims to provide assistance to nonprofits that foster positive change and improve quality of life for those in need, ensuring a lasting impact in local communities.
O'Reilly Automotive Foundation Inc

US $5,000 - US $30,000

Community Ties Giving Program: Annual Local Grants

Applications due Apr 30, 2027
The Community Ties Giving Program by Union Pacific Foundation offers local grants aimed at enhancing community well-being through diverse funding priorities. These include safety initiatives, workforce development, community vitality, and environmental sustainability. The program emphasizes supporting organizations that promote diversity, equity, and inclusion, aiming to create impactful projects that resonate with Union Pacific's heritage and mission. Eligible applicants must be nonprofit organizations serving Union Pacific communities and demonstrate a clear need and capacity to deliver effective programming.
Union Pacific Foundation

Unspecified amount

Mutual of America's Community Partnership Award

Applications due Jul 1, 2027
The Mutual of America Foundation Community Partnership Award honors exemplary nonprofit organizations in the U.S. that foster collaborative partnerships across sectors. Annually, a national competition showcases numerous organizations demonstrating impactful community partnerships. Six organizations receive recognition, including the Thomas J. Moran Award, which offers $100,000, and the Frances R. Hesselbein Award, granting $75,000. Since 1996, the award has acknowledged 262 partnerships, emphasizing Mutual of America's commitment to societal improvement through collaboration.
Mutual Of America Foundation

US $5,000 - US $250,000

Humanitarian and Self-Reliance Funding from Gupta Family Foundation

Applications due Jul 31, 2027
Nonprofit organizations helping disadvantaged people become self-reliant or providing disaster relief can apply for Gupta Family Foundation’s US $5,000 - US $250,000 grants. Eligible applicants are typically smaller 501(c)(3) organizations or qualified foreign entities operating in countries including the U.S.; Wisconsin tourism or ecotourism groups may be eligible if their work advances these humanitarian goals.
Gupta Family Foundation

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Travel and Tourism Grants in Wisconsin Highlights

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Last updated: October 5, 2026. Next update: November 1, 2026.

Grant Insights : Grant Funding Trends in Wisconsin

Average Grant Size

What's the typical amount funded for Wisconsin?

Grants are most commonly $92,581.

$92,581

Total Number of Grants

What's the total number of grants in Travel and Tourism Grants in Wisconsin year over year?

In 2024, funders in Wisconsin awarded a total of 49,160 grants.

2022 45,256

2023 45,044

2024 49,160

Top Grant Focus Areas

Among all the Travel and Tourism Grants in Wisconsin given out in Wisconsin, the most popular focus areas that receive funding are Education, Philanthropy, Voluntarism & Grantmaking Foundations, and Human Services.

1. Education

2. Philanthropy, Voluntarism & Grantmaking Foundations

3. Human Services

Funding Over Time

How is funding for Travel and Tourism Grants in Wisconsin changing over time?

Funding has increased by 8.86%.

2022 $3,758,149,480

2023 $4,172,752,976
11.03%

2024 $4,542,464,251
8.86%

Wisconsin Counties That Receive the Most Funding

How does grant funding vary by county?

Milwaukee County, Dane County, and La Crosse County receive the most funding.

County Total Grant Funding in 2024
Milwaukee County $1,633,180,004
Dane County $1,188,297,084
La Crosse County $284,177,520
Waukesha County $242,610,917
Brown County $192,021,811