Best Marketing Grants for Nonprofits in California

The Local Enforcement Agency Grant Program, administered by CalRecycle, provides critical funding for Local Enforcement Agencies (LEAs) to enhance solid waste facilities permit and inspection programs. With $1,500,000 available for FY 2025–26, including $96,000 dedicated to LEA training and outreach, this initiative aims to bolster existing budgets and ensure effective waste management. Projects funded will directly contribute to the sustainability and compliance of solid waste operations in California.

The Goodwin Family Memorial Trust Grant supports the moral, physical, and intellectual development of needy males under 21 in California. Established by Mabel Frankie Goodwin, the trust focuses on education, health, and human services. Grants range from $10,000 to $35,000, with 35 grants awarded annually, totaling up to $600,000 in yearly giving. Organizations must be 501(c)(3) public charities and wait one year after four consecutive grants before reapplying.

The Sustainable Transportation Planning Grants support local and regional planning efforts aimed at enhancing active transportation, safe routes to schools, and reducing greenhouse gas emissions by 2030 and 2050. With a total funding of $29.5 million, these competitive grants also include subcategories for climate adaptation planning and strategic partnerships. Eligible projects must align with state goals and contribute to comprehensive transportation strategies, with grant amounts ranging from $50,000 to $700,000.

The Local Government Waste Tire Enforcement Grant Program, offered by CalRecycle, provides essential funding for California jurisdictions to enforce waste tire laws. Eligible applicants, including cities and counties, can receive grants based on their population size, with amounts ranging from $350,000 to $650,000. This non-competitive funding aims to ensure compliance with regulations related to waste tire permitting, hauling, and storage, fostering a cleaner environment and public safety.

The Climate Adaptation Planning Grant, part of California's Sustainable Transportation Planning Grants, provides $3 million to support local and regional efforts in addressing climate vulnerabilities in transportation infrastructure. This grant encourages the development of adaptation plans that aim to mitigate damage from climate change and extreme weather. Open to applicants with ongoing or new adaptation efforts, it fosters strategic planning for roads, railways, and other critical transport systems across the state.

The Redemption Innovation Grant Program, managed by the California Department of Resources Recycling and Recovery, aims to support innovative recycling initiatives by funding start-up costs for various recycling projects. Eligible applicants include certified recycling centers and new businesses looking to establish themselves in California. Projects must address unserved zones and comply with existing regulations, contributing to California's commitment to a circular economy by increasing recycling rates and reducing waste.

The Sustainable Recreation, Tourism, and Equitable Outdoor Access Directed Grant Program (2025-2027) supports innovative projects aimed at enhancing sustainable recreation and tourism in the Sierra-Cascade region. Key goals include improving public access to nature, mitigating overuse impacts on resources, and fostering sustainable recreation economies. Projects eligible for funding must focus on climate resilience, equitable access, or landscape-scale assessments, all ensuring multiple benefits for community education and environmental protection.

The Tahoe Fund Grant prioritizes forest health restoration in the Tahoe Basin, addressing wildfire threats through innovative projects. It invites public agencies and nonprofits to submit funding proposals ranging from $5,000 to $1,000,000. Emphasizing environmental improvement, the fund seeks projects that comply with local regulations and demonstrate community support. Projects must align with key areas such as lake clarity, sustainable recreation, and transportation solutions, aiming to enhance the region's ecological health and tourism appeal.

The J.R. Simplot Company Foundation Grant supports U.S. non-profit organizations focused on art, education, youth, community, and global food and agriculture. Established in 1929, the foundation is committed to enhancing community welfare through creative cultural endeavors, educational initiatives, health services, and youth programs. Applications are reviewed quarterly, ensuring a timely response to organizations dedicated to making a positive impact in their communities.

The Beverage Container Redemption Innovation Grant Program, administered by CalRecycle, supports innovative recycling initiatives in California. This program aims to provide funding for start-up costs associated with recycling centers, mobile recycling, reverse vending machines, and bag drop programs. It encourages applicants to adopt Environmentally Preferable Purchasing and Practices (EPPP) Policies to enhance recycling outreach and improve California Refund Value (CRV) redemption opportunities.

Modeling and Monitoring Air Quality and Co-Benefits of Energy Interventions

The purpose of this solicitation is to fund applied research and development projects that inform California's transition to an equitable, zero-carbon energy system that is climate-resilient and meets environmental goals. Applied research supported by this solicitation will improve existing ambient air quality modeling approaches, advance low-cost measurement technologies, and conduct analyses to quantify the air quality implications and related human health impacts of clean energy interventions across energy use sectors. Ultimately, this research will contribute to a foundation for accurate monetization of non-energy impacts of clean energy interventions.

Improvements in air quality and related human health outcomes are important direct benefits of decarbonizing energy sectors that currently rely on fossil fuels. Capturing these impacts is important to motivate investments in decarbonization strategies but is also a challenging task. Robust air quality modeling and field measurements can help to accurately project the air quality-related benefits and ultimately monetize the human health impacts of clean energy interventions such as implementation of Senate Bill (SB) 100 (SB 100, De León, Chapter 312, Statutes of 2018), transportation electrification, and building electrification.

This solicitation addresses public interest research opportunities at the nexus of human health, air quality monitoring and modeling, and California’s decarbonizing electricity system. Existing ambient air quality simulation models require rigorous evaluation for accuracy of estimates, specific tailoring to California’s complex geography and meteorology, and expanded capability to simulate pollutants such as ozone and secondary particulate matter. Additionally, improvements in the spatial resolution and computational efficiency of existing models are critical to illuminate impacts of decarbonization strategies, and applied research is needed related to low-cost air quality sensors for in-situ household pollution measurement. While existing sensors enable collection of abundant data, they can be afflicted by performance issues and associated inaccuracies.

Projects must fall within the following project groups: 

• Group 1: Advancing Ambient Air Quality Modeling Capabilities and Analysis; and
• Group 2: Developing a Low-cost Air Quality Sensor to Assess Household Air Pollution.

The Valley Water Community Partnering Sponsorship Program supports local organizations and events that align with its mission of providing safe and clean water in Silicon Valley. This program encourages civic engagement and environmental stewardship by offering sponsorships to public agencies, nonprofits, schools, and community groups. Eligible applicants are those that demonstrate a commitment to regional water policy and positive environmental impact. This initiative underscores Valley Water's dedication to collaborative efforts in fostering a sustainable community.

The T2025 Multifamily Finance Super NOFA for Los Angeles allocates approximately $101 million to support multifamily housing and infrastructure projects in areas affected by wildfires in January 2025. The California Department of Housing and Community Development aims to expedite affordable housing solutions for disaster survivors through two application phases, emphasizing immediate construction and readiness. Eligible programs include Multifamily Housing, Supportive Housing, and Infrastructure Grant initiatives, all focused on enhancing housing stability and community recovery.

Purpose

CalRecycle's Waste Tire Cleanup Grant, a competitive grant program to provide funding for collection, removal, transportation, recycling, & disposing of California waste tires from tire piles & illegal dumping areas along public rights-of-way or private property. California cities, counties, special districts, Qualifying Tribal Entities & joint powers authorities are eligible to apply. This grant has a 2-year grant term. 

Description

CalRecycle oversees the Waste Tire Cleanup Grant, a competitive grant program to provide funding for collection, removal, transportation, recycling, and disposing of California waste tires from tire piles and illegal dumping areas along public rights-of-way or on private property. California cities, counties, special districts, Qualifying California Native American tribes and joint powers authorities are eligible to apply. Funding:  $1,500,000 available for fiscal year (FY) 2026–27 - $100,000 for individual grant awards and $250,000 for regional grant awards.

Funding

Funds are limited to the removal of waste tires:

• Along public rights-of-way
• On private property.
• This grant has a 2-year grant term and is offered in even years. 

The County-wide and Regional Funding Program by the California State Water Board aims to support counties and eligible partners in addressing drought and contamination issues for disadvantaged communities. Funding is available through the SAFER Program to implement regional programs targeting state small water systems and domestic wells. Eligible recipients include counties and NGOs, with projects focusing on assessments, domestic well testing, and interim solutions like bottled water. The program is vital for enhancing water resilience in underserved areas.

The Diminished Tree Species Grant Program focuses on restoring native tree species crucial for biodiversity and forest health. By funding scientific research, seed orchard development, and land preservation, the program aims to combat climate change through effective tree restoration projects. The Oak Hill Fund, a private entity, encourages project-specific applications, prioritizing organizations that meet eligibility criteria under Section 501(c)(3) of the IRS. This initiative is vital for sustaining healthy ecosystems and mitigating environmental impacts.

The California Forest Improvement Program (CFIP) promotes sustainable management of forest lands through financial assistance for various activities like forest management planning and habitat improvement. Aimed at both private and public landowners, the program supports investments in reforestation, soil and water quality, and overall forest health. Each solicitation period provides between $1 to $2 million to aid in these efforts, ensuring that California's forests remain productive and beneficial for future generations.

The Empty Glass Beverage Transportation Grant Program aims to enhance the transport of empty glass beverage containers to processing facilities in California via rail. With an annual budget of $1,000,000 from the Beverage Container Recycling Fund, this program supports projects that improve rail transport efficiency, including equipment purchases, construction of new rail lines, and related personnel costs. Eligible projects must ensure operations are conducted by California-based businesses.

The Volkswagen (VW) Environmental Mitigation Trust provides approximately $423 million to California for reducing excess nitrogen oxide (NOX) emissions from VW diesel vehicles. This initiative includes funding for various projects aimed at replacing older, polluting vehicles with cleaner alternatives, particularly in low-income communities. Key categories for funding include zero-emission buses, freight trucks, and marine projects, all aimed at improving air quality and public health.

The California Air Resources Board (CARB) is inviting applications for the Community Engagement for the California Satellite Methane Project. This competitive grant, totaling $4.75 million, seeks third-party administrators to facilitate community understanding of methane pollution and the project's data. The initiative spans three regions: San Joaquin Valley, northern California, and southern California. The goal is to provide technical assistance and engage communities in addressing methane emissions and improving air quality.

The Ralph J. Torraco Scholarship for Therapy Sciences, provided by the UNICO Foundation, awards two scholarships valued at $2,500 each to full-time students pursuing degrees in Therapy Sciences, including physical therapy, occupational therapy, audiology, and speech-language pathology. Eligible candidates must be U.S. citizens with a minimum GPA of 3.0 and continue their studies in the 2026-2027 academic year. This scholarship promotes educational advancement within the community.

Beverage Container Recycling Grants

The Beverage Container Recycling Grant (BCRG) Program aims to reach and maintain an 80% recycling rate for all California Refund Value (CRV) beverage containers – aluminum, glass, plastic, and bi-metal.This grant program encourages market development and expansion activities for beverage container materials by helping organizations establish convenient recycling and litter abatement projects. 

Eligible costs are limited to the following:

• Personnel costs directly related to the start-up/implementation of the project are capped at 25% of the total grant award, such as:
• Recycling coordinator salaries or wages for those directly involved, students, consultants
• Purchase of equipment or materials related to infrastructure such as:
• Beverage container recycling bins/receptacles
• Cluster bins
• Lids
• Receptacle liner
• In-unit totes (multi-family residential dwellings)
• Pads/enclosures to accommodate centralized roll-off, balers, scales, optical sorters (for municipality operating its own Material Recovery Facility)
• Equipment modifications
• Signage
• Brochures
• Installation costs for equipment
• Service cart for use in collection of materials
• Laptops, computers, etc.

The Tire Incentive Program (TIP), managed by CalRecycle, incentivizes businesses to incorporate recycled crumb rubber into their products. By offering reimbursement for using crumb rubber instead of virgin materials, the program aims to boost demand for recycled materials and foster innovation in manufacturing. Eligible projects include new or improved products that utilize at least five percent crumb rubber. This initiative not only promotes sustainability but also supports the development of higher-value products in the marketplace.

The California Wildlands Grassroots Fund Grant supports grassroots activists working to preserve California's wildlands and natural habitats. With a maximum award of $10,000, the fund prioritizes projects focused on conservation, environmental advocacy, and community engagement. Eligible applicants include nonprofits and fiscally sponsored individuals with annual incomes of $200,000 or less. The grant aims to empower communities, particularly in rural areas, to advocate for wildlands protection and biodiversity conservation.

The Proposition 4 grant aims to enhance wildfire resilience and forest restoration while promoting watershed improvement and workforce development for disadvantaged communities. It emphasizes community engagement and multi-benefit projects that improve access to open spaces and natural resources. The California San Gabriel and Lower Los Angeles Rivers and Mountains Conservancy oversees this initiative, encouraging collaboration among various stakeholders to address regional needs, including water quality and habitat restoration.

The Rubberized Pavement Grant Program in California, administered by CalRecycle, aims to divert waste tires from landfills and promote recycled-content products. This initiative encourages the use of rubberized pavement through two project types: Rubberized Asphalt Concrete Hot-Mix and Rubberized Chip Seal. Grants of up to $375,000 are available for individual applicants, with a maximum of $525,000 for regional applications, and $750,000 for tribal grants, fostering sustainable practices in construction.

The Community Assistance Grant Program (CAP) in San Leandro provides vital financial support to non-profits serving low-income residents. With a total estimated funding of $440,000 over two years from the City’s general fund and CDBG, this program aims to enhance social services. Eligible projects address mental health, family services, job development, and housing support, contributing to the well-being of the community.